- 12.5x Revenue Growth
Madfrog partnered with our team to accelerate marketplace visibility and unlock scalable growth across Amazon and Flipkart. Through precision-driven performance marketing, catalog optimization, and data-led campaign structuring, we transformed a ₹10L monthly base into a consistent ₹1.25Cr revenue engine. Our integrated marketplace strategy improved discoverability, conversion efficiency, and long-term brand momentum in highly competitive apparel categories.
About Madfrog
Madfrog creates everyday fashion essentials that balance comfort, quality, and affordability. Our collections are designed for modern lifestyles, offering versatile styles for work, leisure, and travel. Built with attention to fit and fabric, Madfrog delivers dependable fashion you can trust.
The challenge
Madfrog was operating in one of the most competitive apparel categories on Indian marketplaces, where visibility, pricing pressure, and fast-moving trends define success. Despite having a diverse product catalog and competitive pricing, the brand struggled with low organic discoverability, inconsistent keyword rankings, and fragmented advertising performance. Product listings lacked structured optimization, resulting in lower click-through rates and weaker conversion efficiency.
Ad campaigns were running without clear segmentation or profitability tracking, causing budget leakage and limited scalability. Seasonal demand fluctuations further impacted sales stability, making forecasting and inventory planning difficult. Additionally, the brand faced strong competition from established national labels with larger budgets and higher brand recall, making it difficult to secure premium search placements and sustained traffic growth.
Without a unified marketplace strategy, Madfrog’s growth was constrained, limiting its ability to scale beyond a ₹10L monthly revenue base and capture meaningful category share across Amazon and Flipkart.
Services Used:
STRENGTH IN NUMBERS
Business impact
Since partnering with our marketplace growth team, Madfrog has achieved accelerated visibility, stronger conversion performance, and consistent revenue scalability across Amazon and Flipkart. By leveraging structured catalog optimization, intelligent keyword strategy, and high-efficiency advertising execution, the brand optimized its marketing investments while driving sustainable topline growth.
Our data-driven approach enabled Madfrog to strengthen category positioning, improve sales velocity, and unlock predictable monthly performance in a highly competitive apparel landscape. The measurable outcomes of this partnership include:
Revenue Growth
Scaled from ₹10L to ₹1.25Cr Monthly
Conversion Rate Improvement
Driven by optimized listings and creative refresh
Organic Visibility Growth
Higher keyword rankings and discoverability
